1. Introduction
This Cookie Policy explains how Sense Living (“SENSE”, “we”, “us”, or “our”) uses cookies and similar technologies on senseliving.app (the “Website”) and, where applicable, within the Sense Living platform when deployed in residential or hospitality buildings.
This Policy should be read together with our Privacy Policy.
2. What are Cookies?
Cookies are small text files placed on a user’s device when visiting a website. They are widely used to ensure websites function properly, improve user experience, analyze traffic, and support marketing activities.
Similar technologies may include tracking pixels, SDKs, local storage, and analytics scripts.
3. Types of Cookies We Use on the Website
A. Strictly Necessary Cookies
These cookies are essential for the Website to function properly and cannot be disabled.
They may include:
- Security cookies
- Session management cookies
- Form submission validation
- Load balancing
Legal basis: Legitimate interest (Article 6(1)(f) GDPR)
B. Analytics Cookies
These cookies help us understand how visitors interact with the Website by collecting anonymized statistical data.
Examples may include:
- Google Analytics
- Website performance monitoring tools
These cookies:
- Collect information such as IP address (anonymized where possible), browser type, pages visited, and time spent on the site.
- Are only activated after user consent.
Legal basis: Consent (Article 6(1)(a) GDPR)
C. Marketing and Tracking Cookies
These cookies may be used to:
- Track demo request conversions.
- Measure marketing campaign performance.
- Retarget visitors.
They may be set by:
- CRM platforms
- Advertising networks
- Embedded third-party content providers
Legal basis: Consent (Article 6(1)(a) GDPR)
D. Third-Party Content Cookies
Our Website may include embedded content such as YouTube videos.
When interacting with such content, third-party providers may set cookies according to their own privacy policies.
We do not control these cookies.
Legal basis: Consent (Article 6(1)(a) GDPR)
4. Cookies and Tracking within the Sense Living (Building Deployments)
When Sense Living is implemented within a building (residential or hospitality asset), additional tracking technologies may be used strictly for operational and service optimization purposes.
These may include:
A. Usage Analytics
- Service booking patterns
- Feature interaction data
- Session activity
- Device type
Purpose:
- Improve user experience
- Optimize service availability
- Enhance operational efficiency
B. Behavioral Personalization Tracking
Within building deployments, Sense Living may process behavioral interaction data to enable:
- Intelligent service recommendations
- Personalized promotions
- Service preference learning
- Engagement optimization
- AI-assisted guest journey personalization
This may include:
- Preferred service categories
- Booking history
- Interaction frequency
- Engagement patterns
This tracking is designed to:
- Increase service adoption
- Improve user satisfaction
- Support building revenue optimization
C. Legal Basis for App-Based Behavioral Tracking
For end users within buildings:
- Processing may be based on contract performance (where personalization is integral to the service).
- Explicit consent may be required for advanced behavioral analytics or promotional profiling.
- Legitimate interest may apply for aggregated, anonymized operational analytics.
Each building deployment may be subject to:
- A separate Data Processing Agreement (DPA).
- End-user Terms and Privacy Policy within the app.
- Role allocation between SENSE (Processor) and the Building Operator (Controller).
5. Data Minimization and AI Principles
SENSE applies the following principles:
- No automated decisions producing legal or similarly significant effects without human oversight.
- Data minimization and purpose limitation.
- Aggregation and anonymization where possible.
- No sale of behavioral data to third parties.
- Personalization is limited to service optimization within the relevant building ecosystem.
6. How Users Can Manage Cookies
Website visitors may:
- Accept or reject non-essential cookies through the cookie banner.
- Modify cookie preferences at any time.
- Adjust browser settings to block or delete cookies.
Please note that disabling certain cookies may impact website functionality.
7. Cookie Retention
Cookies are stored for different durations depending on their purpose:
- Session cookies: deleted when the browser closes.
- Persistent cookies: stored for a defined period unless manually deleted.
- Analytics cookies: retained according to provider settings.
8. Third-Party Providers
Some cookies may be placed by third-party service providers, such as:
- Analytics providers
- CRM platforms
- Video hosting platforms
We recommend reviewing their respective privacy policies for further information.
9. International Data Transfers
Where cookies involve data transfer outside the European Economic Area (EEA), appropriate safeguards such as Standard Contractual Clauses (SCCs) are implemented.
10. Updates to this Policy
We may update this Cookie Policy to reflect changes in technology, legal requirements, or platform features.
The latest version will always be available on the Website.
11. Contact
For any questions regarding this Cookie Policy, please contact:
[email protected]
Sense Living Sàrl
136 Rue Principale, L-5366 Munsbach, Luxembourg